What is a CRM ?

A Customer relationship management (CRM) system is a software application that is used to manage a company’s relationship with its customers.

It is a set of software solutions that let you communicate with and do business with your customers. 

CRM systems help in the management customer connections, such as the tracking of sales leads, marketing, and pipeline, as well as the delivery of actionable data.

It is very important that a company properly manages its … Read the rest

What is Microsoft Power Pages ?

The Microsoft Power Platform family now includes Power Pages.

With Power Pages, you can create websites using the same shared business data that your organization uses to create apps, workflows, intelligent virtual assistants, reports, and analytics.

Microsoft Power Pages is … Read the rest

Are there any other business analysis certifications ?

I have previously written about some of the well known business analysis certifications. But there are other business analysis certifications that might not be so popular.

Some of these certifications include the following:

  1. IREB : The International Requirements Engineering
Read the rest

What is Microsoft Dynamics CRM ?

A CRM application (customer relationship management) is a data-driven software solution that manages how you interact with with your customers. 

It helps you to manage your customer relationships, track sales leads and create marketing campaigns.

CRM solutions increase your organization’s profitability by improving your business processes which in turn allows you to focus on building and maintaining important customer relationships. 

But why should you choose Dynamics 365 CRM?

Microsoft Dynamics 365 CRM software or Dynamics 365 Customer Engagement as it is also known, is a dynamic and customizable solution that … Read the rest

Understanding the CBAP/CCBA exams

The CBAP and CCBA certification exams are based on all the six knowledge areas from the BABOK ® Guide.

The exams are used to test your personal business analysis experience and the your knowledge on the information in the BABOK … Read the rest

How to apply for the CBAP/CCBA exam

Many business analysts would like to get a Business Analysis certification but have no idea what they need to do to navigate the path to career certification.

Navigating the business analysis certification process can be tedious and confusing, so I … Read the rest

Are you really ready for the CBAP/CCBA exam ?

So you think that you are ready to write the CBAP or CCBA exam, but are you sure ?

Take this mock test to see how you would measure up against the real exams.

1. Which statement best describes the … Read the rest